World Simplicity Day, celebrated every year on July 12, is a special day that calls for us to simplify our lives, prompting us to consider this approach. Feeling more with less, creating more space with fewer possessions, finding more peace with less clutter… Doesn't that sound lovely?
Amidst the noise of the modern world, such a change isn't so difficult, we all know that a simple, calm life is a choice. And at the heart of this choice is transforming our perspective.
What is July 12th World Simplicity Day and How Did It Originate?
World Simplicity Day is celebrated every year on July 12th. This special day is dedicated to the birthday of American author, naturalist, and advocate for simple living, Henry David Thoreau.
Thoreau, living a simple and nature-harmonious life on the shores of Walden Pond in the mid-1800s, became a symbol of simple living with his work Walden. His philosophy spread the idea of "living more meaningfully with less" to the world.
So What is Simple Living?
Simple living encompasses experience, not consumption; meaning, not excess; and slowing down.
For some, this means a life closer to nature, for others, a minimalist home arrangement or a capsule wardrobe. But the common denominator offers the same thing to everyone: lightness, simplicity, tranquility.
At Antigoni, We Also Say “Less Is More”
From day one at Antigoni, we have placed simplicity at the heart of our designs. With calm touches and elegance, our easily combinable and long-lasting products have made us a brand that supports and advocates the "Less Is More" approach.
We designed every piece we produce with natural textures, simple lines, and functional elegance, precisely with this "simple but thoughtful" approach to life. With this approach, we offer:
- Naturalness in our fabrics,
- Simplicity in cuts,
- Peace in colors,
- Timelessness in every detail…
Being simple is not the same as being basic. Being simple means returning to your essence by shedding excesses, and so we will continue to say Less Is More.
Do Yourself a Favor on July 12th
On this special day, we invite you to:
- Simplify your wardrobe.
- Give away your unused items to someone else.
- Go out into nature. Take a deep breath.
- And perhaps add a new meaning to your life with a simple piece from Antigoni.
With a special 30% discount for July 12th World Simplicity Day, we bring you one step closer to a simple yet stylish life.
Because we believe every woman has the right not only to look beautiful but also to feel light.
We don't know where you'll start to simplify your life, but as Antigoni, we are ready to accompany you.
Start today.
Less is more.
And simple is always chic.
